Harper Tucker, Adam Witty

Lead the Field for Financial Professionals

How to Become an Authority and Dominate Your Competition

• Gebundenes Buch

Produktdetails

• Verlag: Advantage Media Group, Inc.
• Erscheinungstermin: 19. Januar 2018
• Englisch
• Abmessung: 168mm x 122mm x 15mm
• Gewicht: 181g
• ISBN-13: 9781946633248
• ISBN-10: 1946633240
• Artikelnr.: 64539211

Autorenporträt

HARPER TUCKER is the Chair of the Finance Practice at ForbesBooks, leading financial and legal innovators in strategically building an promoting their personal brands to become the authority in their field. During his career, Harper has worked with Advantage ForbesBooks in bringing top thought leaders together in the financial and legal industries as authors, speakers, and brand authorities. Harper and his team have worked with over 150 financial and legal leaders in building their authority and personal brand. This makes him one of the world¿s most accomplished experts in this space.

Inhaltsangabe

FOREWORD THE POWER OF AUTHORITY WHY SHOULD ANYONE LISTEN TO YOU? BREAKING
THROUGH THE BRICK WALL CLIENTS SHOULD COME TO YOU, NOT THE OTHER WAY AROUND
WHAT IS AUTHORITY MARKETING? FOUR REASONS FOR AUTHORITY MARKETING THE SEVEN
PILLARS OF AUTHORITY MARKETING AUTHORITY BY DESIGN: A CASE STUDY ABOUT THE
AUTHORS