Lead your organization with a customer experience vision that captures the voice of the customer and empowers employees to improve how they develop, market and sell your products and services.
Lead your organization with a customer experience vision that captures the voice of the customer and empowers employees to improve how they develop, market and sell your products and services.Hinweis: Dieser Artikel kann nur an eine deutsche Lieferadresse ausgeliefert werden.
Brad Cleveland is known globally as one of today's foremost experts in customer strategy and management. Based in Sun Valley, Idaho, he has worked across 45 states and in over 60 countries for clients as diverse as American Express, Apple, USAA, the University of California, and the federal governments of Australia, Canada, and the U.S. His books and articles have been translated into more than a dozen languages. He is a sought-after consultant and keynote speaker.
Inhaltsangabe
Chapter 00: Introduction; Chapter 01: Build Your Approach Getting Started; Chapter 02: Build Your Approach Engaging Your Team; Chapter 03: Listen and Learn Hearing Your Customers; Chapter 04: Listen and Learn Leveraging Customer Service; Chapter 05: Educate and Design Telling Your Customer's Story; Chapter 06: Educate and Design Shaping Processes and Technology; Chapter 07: Inspire and Execute Building Customer Advocacy; Chapter 08: Inspire and Execute Delivering Perfection; Chapter 09: Adjust and Innovate Assessing and Improving; Chapter 10: Adjust and Innovate Keeping the Momentum Going
Chapter 00: Introduction; Chapter 01: Build Your Approach Getting Started; Chapter 02: Build Your Approach Engaging Your Team; Chapter 03: Listen and Learn Hearing Your Customers; Chapter 04: Listen and Learn Leveraging Customer Service; Chapter 05: Educate and Design Telling Your Customer's Story; Chapter 06: Educate and Design Shaping Processes and Technology; Chapter 07: Inspire and Execute Building Customer Advocacy; Chapter 08: Inspire and Execute Delivering Perfection; Chapter 09: Adjust and Innovate Assessing and Improving; Chapter 10: Adjust and Innovate Keeping the Momentum Going
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