Localization in Translation - Jiménez-Crespo, Miguel A.
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Localization in Translation presents a comprehensive overview of the main theoretical, practical and methodological issues related to localization: the technological, textual, communicative and cognitive process by which interactive digital texts are prepared to be used in contexts other than those of production.

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Produktbeschreibung
Localization in Translation presents a comprehensive overview of the main theoretical, practical and methodological issues related to localization: the technological, textual, communicative and cognitive process by which interactive digital texts are prepared to be used in contexts other than those of production.
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Autorenporträt
Miguel A. Jiménez-Crespo is a Professor at the Department of Spanish and Portuguese, Rutgers University, NJ, USA, where he directs the graduate and undergraduate programs in Spanish < > English translation and interpreting.
Rezensionen
Miguel Jiménez-Crespo has already established himself as the go-to expert for web localization, but with this new book, he offers insights into localization on a broader scale, taking in not only the web but also software, video games and apps. What's more, he does not shy away from exploring the complex relationships between localization and pressing issues such as accessibility, sustainability, and generative large language models (LLMs). No other resource offers such a comprehensive and up-to-date investigation of the theory and practice of localization in all its forms, making this a must-read for translation students or professionals seeking to add localization work to their repertoire. - Lynne Bowker, University of Ottawa, Canada

This book by Miguel Jiménez-Crespo updates and builds on his previous writings that have become standard resources on localization. Not only is this an in-depth and timely volume, the layout and format are ideal for a university module. The comprehensive overview, breadth of research cited, and novel content combine to make this a key reading on localization for novice and expert readers. - Joss Moorkens, Dublin City University, Ireland

In this book, Miguel Ángel Jiménez-Crespo unravels the concept of localization, masterfully exploring the nuances of adapting content for diverse media, be it software, websites, mobile apps, or video games. The author also provides insight into the latest developments in the field, such as Large Language Models (LLMs), Artificial Intelligence and Green Localization, and proposes future research avenues. Theoretical and practical insights, real-world examples, and expert tips make this a comprehensive companion for translation students and researchers, as well as novice and seasoned professionals in the realm of localization - Carme Mangiron, Universitat Autònoma de Barcelona, Spain

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