This book looks at the 1990s, years of intense economic experimentation, when buzz words such as "network society," "the experience economy," "creative cities," and "glocalization" were everywhere. A fascinating perspective on "The New Economy" emerges as the authors explore the worlds of cool hunters, biotech brokers, career coaches, software entrepreneurs and event managers and tackle such questions as: how is magic used in the quest for newness and change; what happens when cultural techniques such as branding and styling colonize new arenas; what turns out to be just a flash-in-the-pan and…mehr
This book looks at the 1990s, years of intense economic experimentation, when buzz words such as "network society," "the experience economy," "creative cities," and "glocalization" were everywhere. A fascinating perspective on "The New Economy" emerges as the authors explore the worlds of cool hunters, biotech brokers, career coaches, software entrepreneurs and event managers and tackle such questions as: how is magic used in the quest for newness and change; what happens when cultural techniques such as branding and styling colonize new arenas; what turns out to be just a flash-in-the-pan and what has a lasting impact? This book is essential reading for anyone wishing to understand how economies operate in periods of rapid transformation.
Orvar Lofgren is Professor, Department of European Ethnology, University of Lund, Sweden.Robert Willim is Researcher at the Department of European Ethnology, University of Lund, Sweden.
Inhaltsangabe
Foreword Introduction: The Mandrake ModeOrvar Lofgren and Robert Willim Meditation, Magic and Spiritual Regeneration: Spas and the Mass Production of SerenityTom O'Dell Trick or Treatment: Brokers in BiotechLynn Akesson Possessed by Enterprise: Values and Value-creation in Mandrake ManagementKaren Lisa Goldschmidt Salamon Catwalking and Coolhunting: The Production of NewnessOrvar Lofgren Transformers: Hip Hotels and Cultural Economics of Aura-productionMaria Christersdotter Spectral Events: Attempts at Pattern RecognitionPer-Markku Ristilammi It's in the Mix: Configuring Industrial CoolRobert Willim A Land of Milk and Money: The Dairy Counter in an Economy of Added ValuesHakan Jonsson Flexible, Adaptable, Employable: Ethics for a New Labour MarketKarin Salomonsson Making Sense: An AfterwordNigel Thrift
Foreword Introduction: The Mandrake ModeOrvar Lofgren and Robert Willim Meditation, Magic and Spiritual Regeneration: Spas and the Mass Production of SerenityTom O'Dell Trick or Treatment: Brokers in BiotechLynn Akesson Possessed by Enterprise: Values and Value-creation in Mandrake ManagementKaren Lisa Goldschmidt Salamon Catwalking and Coolhunting: The Production of NewnessOrvar Lofgren Transformers: Hip Hotels and Cultural Economics of Aura-productionMaria Christersdotter Spectral Events: Attempts at Pattern RecognitionPer-Markku Ristilammi It's in the Mix: Configuring Industrial CoolRobert Willim A Land of Milk and Money: The Dairy Counter in an Economy of Added ValuesHakan Jonsson Flexible, Adaptable, Employable: Ethics for a New Labour MarketKarin Salomonsson Making Sense: An AfterwordNigel Thrift
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