178,99 €
inkl. MwSt.
Versandkostenfrei*
Versandfertig in 2-4 Wochen
  • Gebundenes Buch

Learn how to use field research to bring essential people-centred insights to your information design projects. If you're unsure about field research and how it might fit into a project, this book is for you. This text presents practical, easy- to-follow instructions for planning, designing, and conducting a field study, as well as guidance for making sense of field data and translating findings into action. Over 80 illustrations and 5 real-world case studies bring key principles and methods of field research to life. Whether you are designing a family of icons or a large-scale signage system,…mehr

Produktbeschreibung
Learn how to use field research to bring essential people-centred insights to your information design projects. If you're unsure about field research and how it might fit into a project, this book is for you. This text presents practical, easy- to-follow instructions for planning, designing, and conducting a field study, as well as guidance for making sense of field data and translating findings into action. Over 80 illustrations and 5 real-world case studies bring key principles and methods of field research to life. Whether you are designing a family of icons or a large-scale signage system, an instruction manual or an interactive data visualization, this book will guide you through the necessary steps to ensure you are meeting people's needs.
Hinweis: Dieser Artikel kann nur an eine deutsche Lieferadresse ausgeliefert werden.
Autorenporträt
Sheila Pontis is an information designer bridging theory and practice. She is currently Honorary Research Associate at University College London, UK, a lecturer at Princeton University, USA, teaching creativity, design thinking, and information design, and partner at Sense Information Design, a New York-area design consultancy.