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DR. JOHN BRINKLEY was, at one time, the wealthiest doctor of his time, undeniably the most Barnum-esque promoter in medicine in his time, vilified and prosecuted as a quack, praised as saint by the amazing number of men who flocked to him for his 'fountain of youth'---and by their wives. In this second edition of the book, delve into his TWENTY-ONE MARKETING PRINCIPLES, which offer a blueprint for bold advertising, marketing, promotion, and personal promotion strategies that can transform any business into a profitable venture. IF YOU DESIRE TO MAKE YOURSELF OR YOUR BUSINESS RENOWNED AND MAGNETICALLY ATTRACTIVE, whether locally or globally, this in-depth exploration of the Lost Secrets behind Brinkley's success is a must-read! EXPLORE: * Strategies for establishing Maximum AUTHORITY, ensuring that your offerings are sought after and embraced without hesitation. * The crucial elements of CLARITY necessary for marketing success, often overlooked by businesses. * An essential question that, once answered, can significantly enhance the effectiveness of your advertising efforts, setting you apart from competitors. * The 3-Step Brinkley Blueprint for leveraging media effectively, avoiding the common pitfalls that befall many business owners. * A revolutionary shift in your sales approach that can lead to easier conversions—why the sale delayed can be the sale more easily made! * The Brinkley Prescription for achieving virtually unlimited PRICE ELASTICITY, along with the ultimate response to any price objection. * The key to earning ADMIRATION, a powerful tool for attracting customers who are eager to engage with your business. INCLUDES: * TRANSCRIPT of a Brinkley Radio Broadcast * ARCHIVE EXAMPLES of Dr. Brinkley's sales literature and advertising copy. * PROFITABLE LESSONS FROM Napoleon Hill, Donald Trump, Martha Stewart, Dr. Atkins, Zig Ziglar, Dave Thomas (Wendy’s), and Avatar.