David Boddy

Management: An Introduction

• Broschiertes Buch

Produktbeschreibung

Enhance your skills and understanding of management theory and practice. Management 9th Edition remains the most comprehensive text on the essential functions of Management. The new edition includes up-to-date empirical evidence, revised case studies and new illustrations and examples to support your learning as future managers.

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Produktdetails

• Verlag: Pearson Education Limited
• 9 ed
• Seitenzahl: 576
• Erscheinungstermin: 9. Mai 2024
• Englisch
• Abmessung: 265mm x 197mm x 23mm
• Gewicht: 1082g
• ISBN-13: 9781292459745
• ISBN-10: 1292459743
• Artikelnr.: 70602217

Autorenporträt

David Boddy is formerly a Reader, and then Research Fellow, at the Adam Smith Business School, University of Glasgow.

Inhaltsangabe

Part 1: An Introduction to Management
1. Managing in organisations
2. Theories of management
Part 1 Case: Apple Inc.
Part 2: The Environment of Management
1. Organisation cultures and contexts
2. Managing internationally
3. Corporate responsibility
Part 2 case: BP
Part 3: Planning
4. Making decisions
5. Planning
6. Managing strategy
7. Managing marketing
Part 3 case: The Virgin Group
Part 4: Organising
8. Structure
9. Human resource management
10. Information systems and e-business
11. Entrepreneurship, creativity and innovation
Part 4 case: NatWest Group
Part 5: Leading
12. Influencing
13. Motivating
14. Communicating
15. Teams
16. Managing change through projects
Part 5 case: Hampshire and Isle of Wight Wildlife Trust
Part 6: Controlling
17. Managing operations and quality
18. Control and performance measurement
Part 6 case: Tesco
Glossary
References
Index