Management and Corporate Research Compendium - Valarmathi, A.;Natarajan, Sundarapandiyan
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This issue of Business Research Compendium 2017 presents a right mix of conceptual and empirical issues. In the Business Research segment the research papers exhibit a strong empirical grounding and cotemporary relevance of these concepts in business management for about twenty over companies in India. The area of research papers include general management, human resource management, marketing and customer relationship management, operations, finance and share trading with reference to service, manufacturing, trading, retailing and e-tailing, healthcare and hospitality sectors. The joint…mehr

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Produktbeschreibung
This issue of Business Research Compendium 2017 presents a right mix of conceptual and empirical issues. In the Business Research segment the research papers exhibit a strong empirical grounding and cotemporary relevance of these concepts in business management for about twenty over companies in India. The area of research papers include general management, human resource management, marketing and customer relationship management, operations, finance and share trading with reference to service, manufacturing, trading, retailing and e-tailing, healthcare and hospitality sectors. The joint effort of academicians and corporate experts in the relevant field involving the professional post graduate students from management discipline certainly brings out synergized business troughs, critical analysis and creative suggestions for the business decision makers to refer in their relevant. It also evolves a management philosophy by synthesizing and creating values and practices prevailing in the organizational and social plane.
Autorenporträt
Dr. A.Valarmathi, Director Vivekananda Institute of Management Studies, started her career in industries in export oriented company, Coimbatore.. She has an experience of 11 Years in teaching and has 7 Years of research experience.She has received the CMA-GRD best MANAGEMENT FACULTY AWARD in 2012.