Richard Pettinger

Management

A Concise Introduction

• Broschiertes Buch

Produktbeschreibung

Management: A Concise Introduction has been written with the student in mind - short chapters, easy identification of the key points and revision-friendly sections. Backed by robust academic theory with plenty of pedagogical features, it has an engaging style and is, all in all, everything a student needs to understand the subject and pass the exam

Produktdetails

• Verlag: Macmillan Education
• 2012
• Seitenzahl: 464
• Erscheinungstermin: 19. September 2012
• Englisch
• Abmessung: 254mm x 178mm x 25mm
• Gewicht: 916g
• ISBN-13: 9780230285354
• ISBN-10: 023028535X
• Artikelnr.: 34008391

Autorenporträt

Richard Pettinger

Inhaltsangabe

PART I: THE FOUNDATIONS OF MANAGEMENT.- Introduction.- Organisations, Managers and the Environment.- Managing in a Changing Environment.- Ethics and Corporate Governance.- The Practice of Management.- PART II: MANAGEMENT AND PEOPLES.- Culture.- Communication.- Management Influence, Power and Conflict.- Human Resource Management.- Leadership and Management.- PART III: STRATEGY, POLICY, DIRECTION AND PRIORITIES.- Strategy, Policy and Direction.- Marketing.- Managing Operations and Projects.- Financial and Quantitative Aspects of Management.- Organizational and Managerial Performance.- PART IV: ENDURING PRIORITIES OF MANAGEMENT.- Risk.- Management and Motivation.- Management on a Daily Basis.- Management Development.- Managing in a Global and International Environment.- Managing for the Present and Future.- PART V: SUMMARY SHEETS.