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The Arabian Gulf comprises some of the most thriving economies of the world. Since the discovery of oil, the openness to commercial activity has attracted many MNCs and this has led to a proliferation of activity in both the industrial and service sectors. The region also boasts one of the largest contemporary expatriate communities, resulting in a dynamic and multicultural managerial environment. The complexity of this workforce and its inherent diversity, made up of more than two hundred different national cultures, present managers with a considerable communication challenge. This volume…mehr

Produktbeschreibung
The Arabian Gulf comprises some of the most thriving economies of the world. Since the discovery of oil, the openness to commercial activity has attracted many MNCs and this has led to a proliferation of activity in both the industrial and service sectors. The region also boasts one of the largest contemporary expatriate communities, resulting in a dynamic and multicultural managerial environment. The complexity of this workforce and its inherent diversity, made up of more than two hundred different national cultures, present managers with a considerable communication challenge. This volume provides an accessible introduction to managerial communication in the region targeted at practitioners, managers, and students. It provides extensive practical advice as well as insights from current academic thinking.
Autorenporträt
Valerie Priscilla Goby, PhD, is a professor in the College of Business at Zayed University in the United Arab Emirates. She has published widely in the fields of business, management, and communication.