Managing Digital M&A - Danner, Mario
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In recent years, companies within traditional industry sectors have increasingly turned to external acquisition of digital technologies and capabilities as a means to enhance digital transformation and innovation. According to Hanelt, Firk, Hildebrandt, & Kolbe (2021, p. 1), engaging in digital mergers and acquisitions (M&A) contributes to the development of the acquiring company's digital knowledge base, thereby fostering digital innovation. Consequently, this positively influences the overall performance of the acquiring company.The book outlines four critical success factors central to…mehr

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Produktbeschreibung
In recent years, companies within traditional industry sectors have increasingly turned to external acquisition of digital technologies and capabilities as a means to enhance digital transformation and innovation. According to Hanelt, Firk, Hildebrandt, & Kolbe (2021, p. 1), engaging in digital mergers and acquisitions (M&A) contributes to the development of the acquiring company's digital knowledge base, thereby fostering digital innovation. Consequently, this positively influences the overall performance of the acquiring company.The book outlines four critical success factors central to fostering innovation and achieving organizational ambidexterity through digital M&A. It must be acknowledged that the complexity and the specific distinction between traditional and digital M&A transactions pose various challenges for larger organizations in finding their perfect digital transformation path. Nevertheless, this study provides valuable insights and recommendations for decision-makers navigating the complex process of digital M&A.
Autorenporträt
Mario Danner, Master of Arts in Business at the FHWien der WKW (University of Applied Sciences Vienna). Business Development Manager at Lukeneder GmbH.