The contributors look at all areas of managing external relations, from links with local authorities and support services, to liaising with the media, parents and industry, and methods of fund raising.
The contributors look at all areas of managing external relations, from links with local authorities and support services, to liaising with the media, parents and industry, and methods of fund raising.
Nicholas Foskett is Lecturer in Education at the University of Southampton. His career has included experience in teaching and management in schools and higher education, Nicholas Foskett
Inhaltsangabe
Preface Part 1 External relations in schools-an introduction 1 An introduction to the management of external relations in schools 2 The organizational framework for external relations Part 2 Links with the educational environment 3 From paternalism to partnership: links with the LEAs 4 Links across the primary/secondary interface-a primary perspective 5 Links with educational support services 6 Links with further education 7 Links with higher education Part 3 Links with the community 8 Liaising with parents 9 Liaising with the media 10 Links with industry and employers 11 The school within the community Part 4 The marketing environment 12 Institutional identity in the school context 13 Marketing the school as an educational institution 14 Marketing the school's facilities 15 Fund-raising from external sources Part 5 In conclusion 16 External relations and the future
Preface Part 1 External relations in schools-an introduction 1 An introduction to the management of external relations in schools 2 The organizational framework for external relations Part 2 Links with the educational environment 3 From paternalism to partnership: links with the LEAs 4 Links across the primary/secondary interface-a primary perspective 5 Links with educational support services 6 Links with further education 7 Links with higher education Part 3 Links with the community 8 Liaising with parents 9 Liaising with the media 10 Links with industry and employers 11 The school within the community Part 4 The marketing environment 12 Institutional identity in the school context 13 Marketing the school as an educational institution 14 Marketing the school's facilities 15 Fund-raising from external sources Part 5 In conclusion 16 External relations and the future
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