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This book provides an insight into development project planning and management by guiding the reader, chapter by chapter, through the stages from concept to completion.

Produktbeschreibung
This book provides an insight into development project planning and management by guiding the reader, chapter by chapter, through the stages from concept to completion.
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Autorenporträt
Anthony Davies is a writer, consultant and lecturer specialising in marketing and business communications. He has lectured extensively on PR and trained non-marketing managers and professionals in PR and marketing. He has created and operated successful PR programmes in the private and not-for-profit sectors and has advised numerous SMEs. An experienced broadcaster, Anthony contributes regularly to the business press and gives lectures, talks and workshops for the Chartered Institute of Marketing and other professional/trade associations, as well as numerous universities.