Managing Innovation and Entrepreneurship - Hisrich, Robert D; Kearney, Claudine
167,99 €
inkl. MwSt.
Versandkostenfrei*
Versandfertig in über 4 Wochen
payback
84 °P sammeln
  • Broschiertes Buch

This new graduate-level text provides a step-by-step process for managing innovation and entrepreneurship in an organization using appropriate scenarios, theories, principles, practices, case studies and examples. This is the first book in the market to look at innovation/entrepreneurship from an international perspective. It identifies and discusses ways to manage innovation and entrepreneurship in both turbulent as well as stable environments. It includes discussion of each aspect of the process of innovation required to achieve success. Each chapter begins with a case study/scenario and…mehr

Andere Kunden interessierten sich auch für
Produktbeschreibung
This new graduate-level text provides a step-by-step process for managing innovation and entrepreneurship in an organization using appropriate scenarios, theories, principles, practices, case studies and examples. This is the first book in the market to look at innovation/entrepreneurship from an international perspective. It identifies and discusses ways to manage innovation and entrepreneurship in both turbulent as well as stable environments. It includes discussion of each aspect of the process of innovation required to achieve success. Each chapter begins with a case study/scenario and ends with review and discussion questions. Visit the Companion Website at
Hinweis: Dieser Artikel kann nur an eine deutsche Lieferadresse ausgeliefert werden.
Autorenporträt
Dr. Robert D. Hisrich is the Bridgestone Chair of International Marketing and Associate Dean of Graduate and International Programs at Kent State University and president of H&B Associates, a marketing and management consulting firm he founded. He is the former Garvin Professor of Global Entrepreneurship and Director of the Center for Global Entrepreneurship at Thunderbird School of Global Management. Dr. Hisrich received his MBA and PhD degrees from University of Cincinnati and honorary doctorate degrees from Chuvash State University (Russia) and the University of Miskolc (Hungary). He has authored or co-authored 38 books, including Technology Entrepreneurship: Creating, Capturing, and Protecting Value, Second Edition (with Thomas N. Duening and Michael A. Lechter, Academic Press, 2015), Marketing for Entrepreneurs and SMEs: A Global Perspective (with Maja Konecnik Ruzzier and Mitja Ruzzier, Edward Elgar, 2014), Managing Innovation and Entrepreneurship (with Claudine Kearney, SAGE Publications, 2014), Governpreneurship: Establishing a Thriving Entrepreneurial Spirit in Government (with Amr Al-Dabbagh, Edward Elgar, 2013), International Entrepreneurship: Starting, Developing and Managing a Global Venture, Third Edition (SAGE, 2016), Entrepreneurship: Starting, Developing, and Managing a New Enterprise, Ninth Edition (with Michael P. Peters and Dean A. Shepherd, McGraw-Hill, 2013), Corporate Entrepreneurship: How to Create a Thriving Entrepreneurial Spirit Throughout Your Company (with Claudine Kearney, McGraw-Hill, 2011), Entrepreneurial Finance: A Global Perspective (with Gary Gibbons and Carlos Silva SAGE,2015), and Advanced Introduction to Entrepreneurship (Edward Elgar, 2015). The author of more than 300 articles on entrepreneurship, international business management, and venture capital, he has instituted academic and training programs in Hungary, Russia, China, Saudi Arabia, and the UAE.