Kezia Endsley

Marketing Professionals

A Practical Career Guide

• Broschiertes Buch

Produktbeschreibung

Marketing Professionals: A Practical Career Guide includes interviews with marketing professionals. This book covers the following job areas in marketing:Digital marketing SEO (search engine optimization) and web analytics Social media marketing Graphic design Brand management Product marketing

Produktdetails

• Practical Career Guides
• Verlag: Rowman & Littlefield Publishers
• Seitenzahl: 134
• Erscheinungstermin: 15. November 2021
• Englisch
• Abmessung: 229mm x 152mm x 8mm
• Gewicht: 206g
• ISBN-13: 9781538159309
• ISBN-10: 1538159309
• Artikelnr.: 62222569

Autorenporträt

Kezia Endsley is an editor and writer with over 25 years of experience. She is the author of four educational books for middle school and high school aged students. She has worked as an editor for numerous publishers, both in-house and as a freelancer.

Inhaltsangabe

Introduction
Chapter 1Why Choose a Career in Marketing?
Chapter 2Forming a Career Plan in Marketing
Chapter 3Pursuing the Education Path
Chapter 4Pursuing a Marketing Career
Notes
Glossary
Further Resources
Bibliography
About the Author