Santino Spencer
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Marketing Research

3-in-1 Guide to Master Marketing Surveys, Competitors Analysis, Focus Groups & Competitor Research

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Marketing Research - 3 Manuscripts in 1 Book, Including: Marketing Analytics, Business Branding and Business Development. 1) MARKETING ANALYTICS: 7 Easy Steps to Master Marketing Metrics, Data Analysis, Consumer Insights & Forecasting Modeling. YOU'LL LEARN:How to determine stakeholders Ways to navigate data integration The importance of key performance indicators Ways of implementing analytics The importance of data governance The purpose of conducting financial analysis The role of IT How to measure success What to look for with Vendors And much more! 2) BUSINESS BRANDING: 7 Easy Steps to Ma...