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This is the fourth edition of Marketing tourism in South Africa by UCT senior lecturer Richard George. Up-to-date statistics, analysis of important players, and discussion of key trends ensures the book is at the forefront of local developments in tourism marketing.

Produktbeschreibung
This is the fourth edition of Marketing tourism in South Africa by UCT senior lecturer Richard George. Up-to-date statistics, analysis of important players, and discussion of key trends ensures the book is at the forefront of local developments in tourism marketing.
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Autorenporträt
Richard George is a lecturer at the University of Cape Town.