Mastering the Dynamics of Innovation - Utterback, James M.
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Presents a fresh look at how innovation transforms industries, raising the fortunes of some firms while destroying others. This book asserts that several organizations must consistently abandon past success and embrace innovation - even when it undermines their traditional strengths.

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Produktbeschreibung
Presents a fresh look at how innovation transforms industries, raising the fortunes of some firms while destroying others. This book asserts that several organizations must consistently abandon past success and embrace innovation - even when it undermines their traditional strengths.
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Autorenporträt
Since 1984, Harvard Business School Press has been dedicated to publishing the most contemporary management thinking, written by authors and practitioners who are leading the way. Whether readers are seeking big-picture strategic thinking or tactical problem solving, advice in managing global corporations or for developing personal careers, HBS Press helps fuel the fire of innovative thought. HBS Press has earned a reputation as the springboard of thought for both established and emerging business leaders.