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Continuing its rich tradition of engaging students and demonstrating how mathematics applies to various fields of study, the new edition of this text is packed with real data and real-life applications to business, economics, social and life sciences. Users continually praise Sullivan and Mizrahi for their attention to conceptual development, well-graded and applied examples and exercise sets that include CPA, CMA, and Actuarial exam questions. The new Eighth Edition also features a new full color design and improved goal-oriented pedagogy to facilitate understanding, including: More…mehr

Produktbeschreibung
Continuing its rich tradition of engaging students and demonstrating how mathematics applies to various fields of study, the new edition of this text is packed with real data and real-life applications to business, economics, social and life sciences. Users continually praise Sullivan and Mizrahi for their attention to conceptual development, well-graded and applied examples and exercise sets that include CPA, CMA, and Actuarial exam questions. The new Eighth Edition also features a new full color design and improved goal-oriented pedagogy to facilitate understanding, including: More opportunities for the use of graphing calculator, including screen shots and instructions. Icons clearly identify each opportunity for the use of spreadsheets or graphing calculator. Work problems appear throughout the text, giving the student the chance to immediately reinforce the concept or skill they have just learned. Chapter Reviews contain a variety of features to help synthesize the ideas of the chapter, including: Objectives Check, Important Terms and Concepts, True-False Items, Fill in the Blanks, Review Exercises, Mathematical Questions from Professional Exams (CPA).
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Autorenporträt
Michael Sullivan is Professor Emeritus in the Department of Mathematics and Computer Science at Chicago State Universty where he taught for 35 years before retiring two years ago. Dr. Sullivan is a member of American Mathematical Society, the Mathematical Association of America, and the Mathematical Association of Two year Colleges. He is president of the Text and Academic Authors Association and represents that organization on the Authors Coalition of America. Mike has been writing textbooks for over 30 years. Abe Mizrahi enjoyed an active career in mathematics before his untimely passing in 2001. He was a Professor of Mathematics at Indiana University Northwest and a member of the Mathematics Association of America. He wrote articles that explored topics in math education and the applications of mathematics to economics.