Media Inequality - Fielding, Victoria
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Media Inequality proposes that frame building occurs through a two-step process of frame adoption and replication. This two-step frame building process is explored by identifying the newspaper master narratives used in five historical industrial dispute case studies.

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Produktbeschreibung
Media Inequality proposes that frame building occurs through a two-step process of frame adoption and replication. This two-step frame building process is explored by identifying the newspaper master narratives used in five historical industrial dispute case studies.
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Autorenporträt
Victoria Fielding researches the influence of contested public narratives on media narratives and the influence of journalism on democracy. Dr Fielding is a lecturer in Strategic Communication at the University of Adelaide, South Australia. She has also worked in professional marketing and communications for 18 years. Dr Fielding has a Bachelor of Commerce (Marketing and Management) from the University of Adelaide, a First Class Honours degree in Arts (Communication and Media) and a PhD from the University of South Australia.