25,99 €
inkl. MwSt.
Versandkostenfrei*
Versandfertig in über 4 Wochen
  • Broschiertes Buch

Minority influence is a form of social influence, which takes place when a majority is being influenced to accept the beliefs or behaviour of a minority. Unlike other forms of influence this usually involves a personal shift in private opinion. This personal shift in opinion is called conversion. This type of influence is most likely to take place if the minority is consistent, flexible, and appealing to the majority. Minority influence is a central component of identity politics.

Produktbeschreibung
Minority influence is a form of social influence, which takes place when a majority is being influenced to accept the beliefs or behaviour of a minority. Unlike other forms of influence this usually involves a personal shift in private opinion. This personal shift in opinion is called conversion. This type of influence is most likely to take place if the minority is consistent, flexible, and appealing to the majority. Minority influence is a central component of identity politics.