Miss Germany is a national beauty pageant for unmarried women in Germany. In 1927, the contest was held for the first time. In the past there were several organisations which claimed the title: In the 1920s already, German jurisdiction decided that the title Miss Germany could not be patented or registered, thus everybody was allowed to run a contest and name the winner Miss Germany. A similar decision followed in 1982. This resulted in having two titleholders in some years (as in 1928, 1931, 1953 and 1982), elected by different associations. In 1953, the new organiser and main sponsor of the pageant, the Opal stocking industries, acquired the international franchises for Miss Europe, Miss World, and Miss Universe and built up a kind of monopoly: Other promoters could not delegate their winners to international competitions, thus such rival contests became unattractive. The election of Heidi Krüger by the daily newspaper Hamburger Morgenpost remained an exception for many years. After the bankruptcy of the Opal company, a period of decline followed. There were no financially strong sponsors. Members of the Revolution of 1968 and feminists mobilized against the "meat-inspects".