Motivation: the key to organizational performance
Bassenian Bonaventure DA
Broschiertes Buch

Motivation: the key to organizational performance

Human capital: a key driver of organizational performance

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We're always talking about motivation. Curiously, this omnipresence is matched only by the vagueness with which it is most often evoked. It's as if everyone is convinced that it's an essential element, but doesn't know how to describe it in anything other than vague, generic terms. The importance of motivation is not denied. Managers know that it is responsible for considerable losses, for the failure of one merger in two. But it is also the source of strength for rising stars. It is what underpins the success model of world-renowned groups, and insists on its centrality to the long-term perfo...