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MS-64 International Marketing Block 1 - International Marketing: An Introduction Unit 1 - Scope and Size of International Markets Unit 2 - Conceptual Framework Unit 3 - Institutional Framework Block 2 - Environment of International Business Unit 1 - Cultural Environment Unit 2 - Political and Legal Environment Unit 3 - Strategic Retail Planning Process Block 3 - Policy Framework and Procedural Aspects Unit 1 - India's Export - Import Policy Unit 2 - Export - Import Documentation Block 4 - International Marketing Mix Unit 1 - International Product Policy and Planning Unit 2 - International Advertising Unit 3 - International Pricing Policy Unit 4 - International Distribution and Sales Policy Block 5 - International Marketing Planning Unit 1 - International Market Selection Unit 2 - International Marketing Research Unit 3 - International Marketing Planning and Control Question Papers MS-64 English (Total-4, Solved-0, Unsolved-4) June (2020-2021) December (2020-2021)
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