Wolfgang Schnotz (University of Koblenz-Landau)

Multimedia Comprehension

• Broschiertes Buch

Produktbeschreibung

Multimedia Comprehension presents a synthesis of theory and research about how people comprehend multimedia communications. Readers will gain knowledge and understanding of the functions of different forms of representation, how to enhance higher order cognitive processing, and how to make better practical decisions for multimedia design.

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Produktdetails

• Verlag: Cambridge University Press
• Seitenzahl: 160
• Erscheinungstermin: 23. Februar 2023
• Englisch
• Abmessung: 226mm x 154mm x 15mm
• Gewicht: 368g
• ISBN-13: 9781009303231
• ISBN-10: 1009303236
• Artikelnr.: 66223925

Autorenporträt

Wolfgang Schnotz is Emeritus Professor of General and Educational Psychology at the University of Koblenz-Landau, Germany. He was a member of the Reading Expert Group for the OECD, Chief Editor of Learning and Instruction, and head of the DFG Graduate School Teaching and Learning. He publishes on text comprehension, multimedia learning, learning from animation, and conceptual change.

Inhaltsangabe

1. Introduction
2. A short history of multimedia sign systems
3. Basic forms of representations
4. Comprehension of text
5. Comprehension of pictures
6. Integrative comprehension of texts and pictures
7. Quasi-Symbolic relations between text and picture comprehension
8. Beyond comprehension: multimedia in thinking and problem solving
9. Practical implications
Concluding remarks.