Naming Gift Opportunities

How to Successfully Secure More Naming Gifts
Herausgeber: Stevenson, Scott C

• Broschiertes Buch

Produktbeschreibung

"Originally published by Stevenson Inc."--T.p. verso.

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Produktdetails

• Verlag: Wiley
• Seitenzahl: 52
• Erscheinungstermin: 13. Mai 2013
• Englisch
• Abmessung: 280mm x 216mm x 3mm
• Gewicht: 159g
• ISBN-13: 9781118691830
• ISBN-10: 1118691830
• Artikelnr.: 37723681

Autorenporträt

Scott C. Stevenson is the editor of Naming Gift Opportunities: How to Successfully Secure More Naming Gifts, published by Wiley.

Inhaltsangabe

Front Matter (Pages: 1
3) CHAPTER 1 Naming Gift Policies (Pages: 4
9) CHAPTER 2 Identifying Naming Opportunities (Pages: 10
14) CHAPTER 3 Determing Naming Gift Requirements, Price (Pages: 15
17) CHAPTER 4 Introducing, Closing Named Gifts (Pages: 18
23) CHAPTER 5 Marketing Tools, Strategies to Gain Naming Gifts (Pages: 24
29) CHAPTER 6 Creating Memorial, in Tribute Naming Gifts (Pages: 30
35) CHAPTER 7 Establishing Named Funds through Planned Gifts (Pages: 36
38) CHAPTER 8 Tying Naming Gifts into Capital Campaings (Pages: 39
43) CHAPTER 9 Stewarding and Recognizing Named Donors (Pages: 44
48)