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Roberts' New Business Ventures and the Entrepreneur, 6e stands out as a text designed to guide tomorrow's entrepreneurs down the difficult road ahead. Specifically, the Roberts team addresses the entrepreneur before, during and after the decision to create a new venture. Entrepreneurs need to realize that they are assuming a managerial role- both in a product and people sense. New Business Ventures, 6e will leave students with the skills needed to grasp and implement the general managerial responsibilities required to be a successful entrepreneur. The text provides an innovative approach to…mehr

Produktbeschreibung
Roberts' New Business Ventures and the Entrepreneur, 6e stands out as a text designed to guide tomorrow's entrepreneurs down the difficult road ahead. Specifically, the Roberts team addresses the entrepreneur before, during and after the decision to create a new venture. Entrepreneurs need to realize that they are assuming a managerial role- both in a product and people sense. New Business Ventures, 6e will leave students with the skills needed to grasp and implement the general managerial responsibilities required to be a successful entrepreneur. The text provides an innovative approach to teaching the core general management skills via the lens of the entrepreneur. The course upon which this book I based is now the new core required course in general management at Harvard Business School.

Table of contents:
Part I: Introduction: What is Entrepreneurship?

Chapter 1 A Perspective on Entrepreneurship

Case 1.1 The Aravind Eye Hospital, Madural, India: In Service for Sight

Case 1.2 R&R

Case 1.3 Vermeer Technologies (A): A Company Is Born

Case 1.4 Endeavor: Determining a Growth Strategy

Part II: Recognizing and Analyzing Opportunity

Chapter 2 Some Thoughts on Business Plans

Chapter 3 Note on Business Model Analysis for the Entrepreneur

Chapter 4 Valuation, Financing and Capitalization Tables in the New Venture Context

Chapter 5 How Venture Capitalists Evaluate Potential Venture Opportunities

Case 2.1 Beta Golf

Case 2.2 Zipcar: Refining the Business Model

Case 2.3 Keurig

Case 2.4 Crunch

Part III: Assembling Intellectual, Human and Financial Resources

Chapter 6 The Legal Protection of Intellectual Property

Chapter 7 New Venture Financing

Chapter 8 Deal Structure and Deal Terms

Case 3.1 Sheila Mason and Craig Shepherd

Case 3.2 NanoGene Technologies, Inc.

Case 3.3 Business Plan for Room for Dessert: Adding Unique Ingredients to Life's Balancing Act

Case 3.4 Walnut Venture Associates (D): RBS Deal Terms

Case 3.5 Jim Sharpe: Extrusion Technology, Inc. (A)

Part IV: Managing the Early-Stage Venture

Chapter 9 Managing Risk and Reward in the Entrepreneurial Venture

Chapter 10 The Legal Forms of Organization

Case 4.1 ONSET Ventures

Case 4.2 E Ink: Financing Growth

Case 4.3 Valhalla Partners Due Diligence

Case 4.4 MAC Development Corp.

Part V: Managing Growth and Realizing Value

Chapter 11 Managing the Growing Venture

Case 5.1 KIPP National (A) (Abridged)

Case 5.2 Innocent Drinks

Case 5.3 Shurgard Self-Storage: Expansion to Europe

Case 5.4 Kendle International, Inc.

Case 5.5 RightNow Technologies

Case 5.6 Jamie Dimon and Bank One (A)