New Perspectives on 20th Century European Retailing
204,99 €
inkl. MwSt.
Versandkostenfrei*
Versandfertig in 1-2 Wochen
payback
102 °P sammeln
  • Broschiertes Buch

This book showcases new research on various aspects of twentieth century European retailing, that challenges the traditional view that Europe was a "follower" of America in retail innovation.

Andere Kunden interessierten sich auch für
Produktbeschreibung
This book showcases new research on various aspects of twentieth century European retailing, that challenges the traditional view that Europe was a "follower" of America in retail innovation.
Hinweis: Dieser Artikel kann nur an eine deutsche Lieferadresse ausgeliefert werden.
Autorenporträt
Peter Scott is Professor of International Business History at the University of Reading's Henley Business School. His research interests include the history of retailing, consumer durables, household consumption, inequality, living standards, the house-building sector, working hours, and path dependence. Patrick Fridenson is Professor of International Business History at the Ecole des Hautes Etudes en Sciences Sociales. His research interests include the strategies, innovations, performances, and ethics of business enterprises in relation to consumers and to the regulatory and social environment in international perspective (comparisons between France, Germany, the US and Japan). He has worked on several industries: coal, automobile, aircraft, electronics and on working hours.