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Human development in Sub-Saharan Africa remains the lowest worldwide, and many issues need to be addressed that have so far been ignored by the Corporate Social Responsibility movement. Corporate sector involvement in human development issues has been only marginal over the past years, and involved mainly financial support for international development organizations. But there is a way out of the human development dilemma, the win- win situation of a cross-sectoral partnership. Is it possible to address human development issues by establishing partnerships between NGOs and companies? If so,…mehr

Produktbeschreibung
Human development in Sub-Saharan Africa remains the
lowest worldwide, and many issues need to be
addressed that have so far been ignored by
the Corporate Social Responsibility movement.
Corporate sector involvement in human development
issues has been only marginal over the past years,
and involved mainly financial support for
international development organizations. But there is
a way out of the human development dilemma, the win-
win situation of a cross-sectoral partnership. Is it
possible to address human development issues by
establishing partnerships between NGOs and companies?
If so, what issues are there to be considered? And
what are the key success factors for such
partnerships? The author Carolin Poser analyzes the
potential and feasibility of cross-sectoral
partnerships in Sub-Saharan Africa within the
framework of Corporate Social Responsibility. These
partnerships offer a variety of benefits, such as
organizational learning, access to knowledge and
resources for NGOs, access to developing markets for
the corporate sector, and more. This book addresses
both decision-makers, managers and communication
experts of international companies and NGOs.
Autorenporträt
Bachelor of Arts: Marketing and International
Management major in International Business at the University of
Applied Sciences Dresden (Germany), work experience in various
communications departments of multinational enterprises and NGOs
in Leipzig, New York and Munich, Current position: Business
Analyst at Mücke, Sturm & Company