Praise for Nonprofit Finance for Hard Times "Nonprofits provide a wide range of essential services across this nation. Economic crisis can cripple the financial health of these nonprofits just as the crisis itself is heightening the demand for their services. Nonprofit Finance for Hard Times is a thorough yet wide-ranging analysis of the intersections between economic storms and nonprofit capacity. More importantly, it provides a unique framework for developing strategies to diversify revenue sources in ways that will increase a nonprofit's abilities to withstand the buffeting of those storms.…mehr
Praise for Nonprofit Finance for Hard Times "Nonprofits provide a wide range of essential services across this nation. Economic crisis can cripple the financial health of these nonprofits just as the crisis itself is heightening the demand for their services. Nonprofit Finance for Hard Times is a thorough yet wide-ranging analysis of the intersections between economic storms and nonprofit capacity. More importantly, it provides a unique framework for developing strategies to diversify revenue sources in ways that will increase a nonprofit's abilities to withstand the buffeting of those storms. Nonprofit Finance for Hard Times is a must read for nonprofit managers, Boards, and the philanthropists who are invested in their success." --The Honorable and Mrs. Rudolph W. Giuliani "Nonprofit Finance for Hard Times challenges the nonprofit sector to seize opportunity from the jaws of economic crisis. Premised on an explicit philosophy that places community engagement at the heart of both nonprofit action and philanthropic giving, this book provides both financial strategy for nonprofit organizational growth and core concepts of leadership that will deeply embed community participation in the structure and success of nonprofits. Stronger nonprofits and more effective philanthropy need not be left to the fates. Nonprofit Finance for Hard Times provides strategy and leadership to ensure that institutions that are dedicated to community well-being do not themselves fall ill in economic crisis. The data are rigorous, the analysis is astute, and the strategies can and should be part of the planning process for nonprofits and philanthropists alike." --Susan Braun, School Administrator, The Waldorf School of Garden City, Former CFO, Citigroup Investment Services
SUSAN U. RAYMOND, Ph.D., is Executive Vice President for Research, Evaluation, and Strategic Planning at Changing Our World, Inc. She has extensive experience in research, analysis, and planning, most recently with the prestigious New York Academy of Sciences. Prior to this, she was a project officer at the World Bank and a consultant to the U.S. State Department and to various private organizations, including the Carnegie Corporation, specializing in health care and international eco-nomic research. Susan serves as Chief Analyst for OnPhilanthropy.com, a global resource for nonprofit professionals. She has written for many publications, particularly in the areas of economics, health care, and corporate responsibility, and is the author of two books with Wiley.
Inhaltsangabe
List of Exhibits xi
List of Cases and Commentary xv
Preface xix
Acknowledgments xxi
About the Author xxiii
CHAPTER 1 Beginning at the Beginning: Public Charities on theEconomic Landscape 1
The Present Departs from the Past 2
A Complex and Poorly Documented Sector 4
An Economic Engine 7
Nonprofits as Masters of Their Own Fate in Economic Turmoil8
CHAPTER 2 Setting the Larger Stage: A Philosophy ofPhilanthropy 11
A Fundamental Question 12
Engagement as Differentiator 13
Passion and Leadership 14
CHAPTER 3 Philanthropy within Financial Structures: DefiningOverall Nonprofit Revenue 17
Sectoral Distinctions and Revenue Structure 19
Size Distinctions and Revenue Structure 29
Summary: The Prerequisite for Strategy Refinement in Hard Times31
CHAPTER 4 Emerging Nonprofit Revenue Parameters:Accommodating Change in the Interests of Stability 35
The Definition of a "Nonprofit" 36
Globalization of Economies, Leadership, and Philanthropy 40
Technology: The Emergence of Social Networking 41
Demographics as Destiny 45
Summary 57
CHAPTER 5 Institutions Blaze New Trails: Innovations inPhilanthropic Financial Support Strategies 61
Traditional Foundation Giving 62
New Strategies for Supporting Societal Missions 65
Cause-Related Marketing 74
Capitalizing on Innovation: The Prerequisite of Planning 77
CHAPTER 6 Does the Economy Matter? The Complexity of EconomicCycles and Nonprofit Revenues 81
The Opportunity of Cycles 82
Nonprofits and Economic Change: Treating Mission as a Sail, Notan Anchor 82
The Past Record of Private Contributions and the Economy 84
Disaggregating Data for Deeper Relationships 88
Disaggregating to the Level of State Economies 90
A Note on Government Roles 95
Five Insights to Guide Strategic Directions 95
CHAPTER 7 A Systems Approach to Revenue Strategy 103
The Imperative of Letting Go: Paradigmatic Shifts 104
The Shifting Basis for Strategy 107
The Context of an Analytic Framework for Strategy 109
Proposed Analytic Framework to Organize Strategy 114
Populating the Framework 118
CHAPTER 8 Common Principles for Robust Strategy 121
A Note on Mission 122
Strategic Principle One: Value the People 123
Strategic Principle Two: Innovate 126
Strategic Principle Three: Expect and Accept Nothing Less thanExcellence 129
Strategic Principle Four: Passion Matters but So Do Skills132
Strategic Principle Five: Know Yourself 133
CHAPTER 9 Getting Down to Specifics: Strategy for Complexity135
Understanding Movement within the Analytic Framework 135
Expressive Philanthropy: Strategy Base = Communicating SharedValues 137
Rising Expectations: Strategy Base = Evidence and InterestAlignment 143
Quasi-Markets: Strategy Base = Competitive Self-Reliance 151
Pure Markets: Strategy Base = Linking to Outside CommercialSuccess 157
Crossing the Strategy Area Boundaries 161
CHAPTER 10 Prevent Where Possible, Cure Where Necessary:Strategic Steps to Prepare for and Respond to Economic Crisis165
Steps to Prevent Organizational Crisis in Economic Hard Times166
Steps to Cure the Effects of Organizational Crisis in EconomicHard Times 172
Final Comments: A Call to Leadership 175
CHAPTER 11 Reprise on Philanthropy: Why Bother? 177
CHAPTER 12 Making a Difference in the World by AligningYourself with the Poor 181