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This work provides a new paradigm for managing corporate research and bringing new technologies to market. It includes four case studies (Xerox-PARC), IBM, Intel, and Lucent) showing the open innovation paradigm in all its potential, and risk.

Produktbeschreibung
This work provides a new paradigm for managing corporate research and bringing new technologies to market. It includes four case studies (Xerox-PARC), IBM, Intel, and Lucent) showing the open innovation paradigm in all its potential, and risk.
Autorenporträt
Henry Chesbrough is an Assistant Professor of Technology and Operations Management at Harvard Business School.