With escalating demands upon research and assessment growing more varied, surveys are now used to assess and drive organizational change by examining company performance, customer and employee satisfaction, empowerment, and key aspects of corporate culture. With Organizational Surveys, you'll learn how to: * Drive change with surveys * Use 360* feedback * Set expectations of results * Deal with ethical concerns * Facilitate feedback, action-planning, and follow-through . . . and much more! No other book approaches this collection's range and specificity, or its emphasis on actual practice in…mehr
With escalating demands upon research and assessment growing more varied, surveys are now used to assess and drive organizational change by examining company performance, customer and employee satisfaction, empowerment, and key aspects of corporate culture. With Organizational Surveys, you'll learn how to: * Drive change with surveys * Use 360* feedback * Set expectations of results * Deal with ethical concerns * Facilitate feedback, action-planning, and follow-through . . . and much more! No other book approaches this collection's range and specificity, or its emphasis on actual practice in organizations. It's your indispensible toolbox for assessment and change!
Allen I. Kraut is an industrial/organizational psychologist. After directing personnel research at IBM for twenty-five years, he is now professor of management at City University of New York's Baruch College and president of Kraut Associates, a human resource consulting firm based in Rye, New York. ABRAHAM K. KORMAN is an eminent and widely published industrial/organizational psychologist and Wollman Distinguished Professor of Management at City University of New York's Baruch College.
Inhaltsangabe
Foreward: Manuel London.
PURPOSES AND USES.
1. Organizational Surveys: Tools for Assessment andResearch.
2. The Organizational Survey as an Intervention for Change.
3. The Role of Surveys in Transforming Culture: Data, Knowledge,and Action.
4. Driving Change Through Surveys: Aligning Employees,Customers, and Other Key Stakeholders.
5. Multisource (360-Degree) Feedback: Surveys for Individual andOrganizational Development.
THE SURVEY PROCESS.
6. Planning and Conductiing the Survey: Keeping StrategicPurpose in Mind.
7. Setting Expectaions and Reporting Results: Conversations withTop Management.
8. Dealing with the Data: Collection, Process, and Analysis.
9. Applying Alternative Survey Methods.
10. Feedback, Action Planning, and Follow-Through.
SPECIAL APPLICATIONS.
11. Life in the Consortium: The Mayflower Group.
12. The Multinational Opinion Survey.
13. Linking Survey Results to Customer Satisfaction and BusinessPerformance.
14. Federal Government Surveys: Recent Practices and FutureDirections.
