High Quality Content by WIKIPEDIA articles! Our Lady of Guadalupe is a celebrated Catholic icon of the Virgin Mary also known as the Virgin of Guadalupe. According to the traditional account, the image appeared miraculously on the cloak of Juan Diego, a simple indigenous peasant, on the hill of Tepeyac near Mexico City on December 12, 1531. The icon is on display in the Basilica of Guadalupe in the same locality and is regarded as Mexico's most popular religious and cultural image.