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To the author, research has been on the professional agenda. A clear insight into the world of consumer behavior ended up at exploring behavior which is ultimately part of consumer decision sciences. The author is a proud recipient of dissertation funding from the EU Seventh Framework Project VEG-i-TRADE for the doctoral work. Current research is towards sustainable consumption and consumer behavior.

Produktbeschreibung
To the author, research has been on the professional agenda. A clear insight into the world of consumer behavior ended up at exploring behavior which is ultimately part of consumer decision sciences. The author is a proud recipient of dissertation funding from the EU Seventh Framework Project VEG-i-TRADE for the doctoral work. Current research is towards sustainable consumption and consumer behavior.
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Autorenporträt
Dr. R. Dhivya - Post Doctoral Fellow Department of Agricultural and Rural Management Tamil Nadu Agricultural University Coimbatore.