249,99 €
inkl. MwSt.
Versandkostenfrei*
Versandfertig in über 4 Wochen
  • Gebundenes Buch

The Oxford Handbook of Management in Emerging Markets identifies key elements of the business systems and competition in emerging markets around the world and looks at competitive strategies of local and multinational companies going into and coming out of these countries. This book should serve both researchers and managers interested in knowing more about managing firms in emerging markets in general and in specific countries in particular. The essayshighlight the tension between local and global knowledge as well as explore the role of local and international firms operating in emerging markets within global value chains or production networks.…mehr

Produktbeschreibung
The Oxford Handbook of Management in Emerging Markets identifies key elements of the business systems and competition in emerging markets around the world and looks at competitive strategies of local and multinational companies going into and coming out of these countries. This book should serve both researchers and managers interested in knowing more about managing firms in emerging markets in general and in specific countries in particular. The essayshighlight the tension between local and global knowledge as well as explore the role of local and international firms operating in emerging markets within global value chains or production networks.
Autorenporträt
Robert Grosse is Director for Latin America at the Thunderbird School of Global Management. He has lived and worked in four emerging markets on three continents over 20 years. He writes mainly about multinational companies' strategy and dealing with governments, particularly in emerging markets. Klaus E. Meyer is Professor of International Business at the Ivey Business School, Canada. He recently spent six years at China Europe International Business School and previously held professorial appointments at Copenhagen Business School, University of Bath, and University of Reading. His research specializes on the interface of international business and emerging markets, and has been widely published in the Journal of International Business Studies, Strategic Management Journal, Journal of Management Studies, among others.