High Quality Content by WIKIPEDIA articles! Pablo the Drug Mule Dog is the main character in a series of anti-cocaine television advertisements produced by the agency Mother for FRANK, the United Kingdom government's national anti-drug campaign. The origins of the name Pablo are rumoured to be named after Pablo Escobar who was head of the Medellin cartel The main advertisement of the campaign begins with Pablo in a cellar with a large gash the length of his chest, from which bags of cocaine are being removed.