Package Design Workbook - DuPuis, Steven; Silva, John
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A comprehensive reference volume, this book provides readers with a thoughtful packaging primer that covers the challenges of designing packaging for a competitive market in a very hardworking and relevant way.

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Produktbeschreibung
A comprehensive reference volume, this book provides readers with a thoughtful packaging primer that covers the challenges of designing packaging for a competitive market in a very hardworking and relevant way.
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Autorenporträt
Steven DuPuis is president of DuPuis, a strategic design firm he began over 20 years ago in Los Angeles. Today, DuPuis is an international strategic brand-design firm with offices in the U.S. and Europe (Braue-DuPuis). Steven is a frequent contributor to design and business periodicals and also speaks at a variety of professional forums including the Kellogg School of Management. StevenÆs personal design work is part of the permanent collection in the U.S. Library of Congress. John Silva is vice president and creative director of DuPuis and has been with the firm for over 15 years. Complementing his design experience, John also has extensive knowledge in package print production and is particularly well versed in digital pre-press, photo illustration, and 3-D imaging. John is currently serving as creative director for clients including Nestl, KelloggÆs, Mars Petcare, Farmer John, Dole, and Baxter Pharmaceuticals.Steven DuPuis is president of DuPuis, a strategic design firm he began over 20 years ago in Los Angeles. Today, DuPuis is an international strategic brand-design firm with offices in the U.S. and Europe (Braue-DuPuis). Steven is a frequent contributor to design and business periodicals and also speaks at a variety of professional forums including the Kellogg School of Management. StevenÆs personal design work is part of the permanent collection in the U.S. Library of Congress. John Silva is vice president and creative director of DuPuis and has been with the firm for over 15 years. Complementing his design experience, John also has extensive knowledge in package print production and is particularly well versed in digital pre-press, photo illustration, and 3-D imaging. John is currently serving as creative director for clients including Nestl, KelloggÆs, Mars Petcare, Farmer John, Dole, and Baxter Pharmaceuticals.