Perception of well-being at work in Morocco
Customer relations sector
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In this book, the authors examine perceptions of well-being at work (BET) in Morocco, focusing on the customer relations sector. Through a qualitative case study conducted within a leading company, the author gathers the testimonies of 36 employees through interviews and focus groups. This approach reveals six key dimensions of the BET, shedding light on the various aspects of physical and mental health, the working environment, pay policies, training and career development, as perceived by the employees. The book highlights the fact that, despite its subjective nature, BET is a relatively new...
In this book, the authors examine perceptions of well-being at work (BET) in Morocco, focusing on the customer relations sector. Through a qualitative case study conducted within a leading company, the author gathers the testimonies of 36 employees through interviews and focus groups. This approach reveals six key dimensions of the BET, shedding light on the various aspects of physical and mental health, the working environment, pay policies, training and career development, as perceived by the employees. The book highlights the fact that, despite its subjective nature, BET is a relatively new concept that is often poorly understood by managers in Morocco. The authors make a significant contribution by scientifically validating four dimensions of BET and introducing two relevant new dimensions. The book concludes with suggestions for future research, notably on the impact of the COVID-19 crisis on BET and the exploration of benevolence as an essential dimension of well-being at work.
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