Freeny Francis, Jithin Benedict, Shiny CM

Perception towards Aarogya Setu App

A study done in the light of COVID 19 Pandemic in Kerala, India

• Broschiertes Buch

Produktbeschreibung

The global impact of the COVID-19 pandemic has led to the rapid development of mobile health applications and their use. This study provides an overview of the Aarogya Setu App being currently utilized for COVID 19. The Arogya Setu mHealth app can make a substantial contribution to containing and managing COVID-19. This study explores the Arogya Setu app users' experiences and expectations by conducting a combined content analysis of their reviews. Two hundred most relevant reviews were analyzed using descriptive statistics and analysis. This study aims to understand the perception of users towards this app by using variables like ease of use of the app (EU), perceived usefulness (PU), behavioral intention (BI), and Intended inquiry (II). For this purpose, questionnaires were distributed and data were collected from 200 respondents. The questionnaires were prepared by making use of the TAM method. In order to analyze the results, correlation-regression methods are used. And the results show that these variables (PU, EU, BI, II) have a significant relationship with the perception of users towards the Aarogya Setu App.

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Produktdetails

• Verlag: LAP Lambert Academic Publishing
• Seitenzahl: 64
• Erscheinungstermin: 12. Mai 2021
• Englisch
• Abmessung: 220mm x 150mm x 4mm
• Gewicht: 113g
• ISBN-13: 9786203861235
• ISBN-10: 6203861235
• Artikelnr.: 62042447

Autorenporträt

La Sra. Freeny Francis es una estudiante de Administración en el Instituto Albertiano de Administración.El Dr. Jithin Benedict es un evangelista del marketing y de youtube, profesor adjunto del Instituto de Gestión Albertiano.El Dr. Shiny CM es un pensador empresarial comprometido socialmente, profesor asistente del Instituto de Gestión Albertiano.