Gebundenes Buch

Perspectives on Public Relations Historiography and Historical Theorization

Other Voices

Herausgegeben: Watson, Tom

Beschreibung

The National Perspectives on the Development of Public Relations: Other Voices series is the first to offer an authentic world-wide view of the history of public relations. It will feature six books, five of which will cover continental and regional groups. This last book in the series focuses on historiographical and theoretical approaches.

Autor

Tom Watson is Professor of Public Relations in the Media School at Bournemouth University, UK. He is also Chair of the International History of Public Relations Conference. Tom researches public relations history as well as practice issues. He is a Fellow of the CIPR and a PRCA Founding Fellow.

Produktdetails

• National Perspectives on the Development of Public Relations
• Verlag: Palgrave Macmillan UK / Palgrave Pivot / Springer Palgrave Macmillan
• Artikelnr. des Verlages: 978-1-137-40436-7
• 1st ed. 2015
• Seitenzahl: 117
• Erscheinungstermin: 11. Juni 2015
• Englisch
• Abmessung: 216mm x 140mm x 11mm
• Gewicht: 263g
• ISBN-13: 9781137404367
• ISBN-10: 1137404361
• Artikelnr.: 42787602