Pitch - Okuhu, Ikem
23,99 €
inkl. MwSt.

Versandfertig in über 4 Wochen
  • Broschiertes Buch

Pitch: Debunking Marketing's Strongest Myths is written to reshape and refocus marketing thinking towards what works in practical terms. Replete with experiences and case studies that are indigenously Nigerian, the book offers readers a pragmatic, rather than textbook insight into how some brands navigate their marketing journeys with success while others fail. Dwelling mainly on some of the things marketers hold very dear and consider sacrosanct, the author offers some new and potentially controversial perspectives into some of the industry's strongly held views.

Andere Kunden interessierten sich auch für
Produktbeschreibung
Pitch: Debunking Marketing's Strongest Myths is written to reshape and refocus marketing thinking towards what works in practical terms. Replete with experiences and case studies that are indigenously Nigerian, the book offers readers a pragmatic, rather than textbook insight into how some brands navigate their marketing journeys with success while others fail. Dwelling mainly on some of the things marketers hold very dear and consider sacrosanct, the author offers some new and potentially controversial perspectives into some of the industry's strongly held views.
Hinweis: Dieser Artikel kann nur an eine deutsche Lieferadresse ausgeliefert werden.