Plan That Campaign - Gupta, Ashish
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Generally, marketers run ads hoping that enough people will respond and buy from them. However, this is generally not the case. Ads without proper marketing planning may end up being ineffective. This book will help you create a marketing system that will provide all the support infrastructure to your ads. It will provide the structure you need to run ads, generate leads, facilitate frequent communications to build trust, and finally sell the product. The system will also help you to sell repeatedly to the same buyer, and then create referrals and a word-of-mouth buzz.

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Produktbeschreibung
Generally, marketers run ads hoping that enough people will respond and buy from them. However, this is generally not the case. Ads without proper marketing planning may end up being ineffective. This book will help you create a marketing system that will provide all the support infrastructure to your ads. It will provide the structure you need to run ads, generate leads, facilitate frequent communications to build trust, and finally sell the product. The system will also help you to sell repeatedly to the same buyer, and then create referrals and a word-of-mouth buzz.
Autorenporträt
Ashish Gupta is an aspiring children's book writer, or one might say, a translator of the stories lived and narrated by his two kids. Believing in the adage that 'books are your best friends,' reading and narrating stories became a cherished ritual in his household. Inspired by this, Ashish writes about the simplest pleasures of life: travel tales and the time he enjoys with his lovely wife, daughter, and son.In another aspect of his life, Ashish holds an MBA in Finance and works as a Financial Technology Advisor in one of the Big 4 firms in Houston, Texas, USA.