Point of Sale

Analyzing Media Retail

Herausgeber: Herbert, Daniel; Johnson, Derek
Versandkostenfrei!
Versandfertig in über 4 Wochen
40,99 €
inkl. MwSt.
PAYBACK Punkte
20 °P sammeln!
Point of Sale offers the first significant attempt to center media retail as a vital component in the study of popular culture.  It brings together fifteen essays by top media scholars with their fingers on the pulse of both the changes that foreground retail in a digital age and the history that has made retail a fundamental part of the culture industries.  The book reveals why retail matters as a site of transactional significance to industries as well as a crucial locus of meaning and interactional participation for consumers. In addition to examining how industries connect books, DVDs, v...