Politeness Research Within Pragmatics

Politeness Research Within Pragmatics

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Politeness research is a relatively young academic field. Politeness as a theory first gained serious scholarly interest in the 1970s with the work of Lakoff (1973), Leech (1977), and Brown and Levinson (1978) within the scope of pragmatics. The objective of politeness research is to systematically examine how we maintain good relations and avoid interpersonal conflict through the use of different linguistic rules and strategies that seek to establish smooth communication by minimising the disharmony and conflict that are inherent in human communication. The scientific study of politeness as a...