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Political Management lays out the core tools to manage government, campaigns and parties. The first book to combine management concepts with politics and government, it provides core theories for what Political Planning, Political HR, Political Organising, Political Leadership and Political Reviewing involve.

Produktbeschreibung
Political Management lays out the core tools to manage government, campaigns and parties. The first book to combine management concepts with politics and government, it provides core theories for what Political Planning, Political HR, Political Organising, Political Leadership and Political Reviewing involve.
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Autorenporträt
Jennifer Lees-Marshment is Associate Professor in Politics and International Relations at the University of Auckland, New Zealand. She is a research-led but practice-oriented cross-disciplinary academic working in the areas of Political Marketing, Political Management and Political Leadership. She has authored or edited 16 books, including The Political Marketing Game, Political Marketing: principles and applications now in its 3rd edition, and The Ministry of Public Input (2015) which won the IAP2 Australasia Research Award. Jennifer also edits a book series on Political Marketing and Political Management. She has strong interests in research impact and employability and was academic advisor to TVNZ's Vote Compass in the 2014 and 2017 New Zealand elections and is an Employability advocate and teaches an employability course 'The Practice of Politics.' See www.lees-marshment.org.