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This study is one the pioneers about the political satire in the Egyptian media and its affect on the audience. As the art of political satire was not introduced on the Egyptian TV channels until after the 2011 revolution, this work explores the history of the political satire worldwide and its introduction to the media. The study aims specifically to evaluate the effect of the political messages on the audience to understand how the Egyptian viewers have perceived this new content.

Produktbeschreibung
This study is one the pioneers about the political satire in the Egyptian media and its affect on the audience. As the art of political satire was not introduced on the Egyptian TV channels until after the 2011 revolution, this work explores the history of the political satire worldwide and its introduction to the media. The study aims specifically to evaluate the effect of the political messages on the audience to understand how the Egyptian viewers have perceived this new content.
Autorenporträt
Radwa ElGabry is a Master of Arts holder from the American University in Cairo. She has worked for over 5 years in different marketing and advertising positions. The last position was "Marketing Supervisor" at one of the top Egyptian Channels. She has a passion to research, especially when it comes to viewership ratings and audience preferences.