Principles Of Business: How Business Is Organized, Financed And Managed

Principles Of Business: How Business Is Organized, Financed And Managed

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This classic textbook provides a comprehensive overview of the principles of business, covering topics such as organizational structures, finance, marketing, and human resources. Written by Charles William Gerstenberg, a leading business educator of his time, the book emphasizes the practical applications of business theory, with numerous real-world examples and case studies. First published in 1918, this work remains an essential resource for students of business and management. This work has been selected by scholars as being culturally important, and is part of the knowledge base of civiliz...