Ralph Stair, George Reynolds

Principles of Information Systems

• Gebundenes Buch

Produktbeschreibung

Develop an understanding of the core principles of information systems (IS) and how these principles make a difference in today�s business environment with Stair/Reynolds' PRINCIPLES OF INFORMATION SYSTEMS, 14E. Completely reorganized for clarity and focus, this fresh new edition provides engaging new chapter opening cases and a new chapter on AI and automation. You explore the challenges and risks of cybercrime, hacking, internet of things, and artificial intelligence as you examine the latest IS research and learn from memorable examples. You can even maximize your employability as you learn how to use IS to increase profits and reduce costs in organizations. You study the latest in big data, business intelligence, cloud computing, e-commerce, enterprise systems, mobile computing, strategic planning, and systems development. Powerful tools, such as new ConceptClip videos and You Make the Decision interactive cases in this edition�s MindTap digital resources help you further your success.

Produktdetails

• Verlag: Cengage Learning
• 14th edition
• Seitenzahl: 758
• Erscheinungstermin: 31. Juli 2020
• Englisch
• Abmessung: 277mm x 218mm x 28mm
• Gewicht: 1597g
• ISBN-13: 9780357112410
• ISBN-10: 0357112415
• Artikelnr.: 56788796

Autorenporträt

Ralph Stair has taught information systems at many universities throughout his academic career, including Florida State University, the University of New Orleans, the University of Washington and the University of Oregon. He earned a B.S. in chemical engineering from Purdue University, an M.B.A. from Tulane University, and a Ph.D. from the University of Oregon. A well-respected author, esteemed researcher and leading educator, he has published numerous articles and popular textbooks, including SUCCEEDING WITH TECHNOLOGY, PROGRAMMING IN BASIC, and more.