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Increasingly Manufacturing Enterprises (MEs) need to perform competitively to survive in today's global markets. This work investigates the notion that competitive product realisation is not simply dependent on deploying state of the art "operational and "infrastructural support processes but also depends upon the adoption of "management processes that ensure efficient and effective use of human and non human resources. The case study results partially validated the "fitness for purpose of the model driven measurement methodology, identified opportunities for future methodological research and illustrated how LAMP identified and enabled measurements can help to define, quantify and direct potential opportunities for ME enhancement.