Professional Selling: 2024 Release ISE - Deitz, George; Hansen, John; Hunt, Shane
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Hunt/Deitz/Hansen Professional Selling is developed for today's instructors to inspire and motivate tomorrow's leaders, because everyone is a salesperson. Sales is at the heart of modern business.¿ Understanding and using aspects of sales to improve for-profit businesses, not-for-profit organizations, and students' career prospects is critical and relevant to all students, regardless of their major.¿ Career success for students will be determined in part by how well they tell their personal narrative and sell themselves to employers, investors, or graduate schools.¿Professional Selling is…mehr

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Produktbeschreibung
Hunt/Deitz/Hansen Professional Selling is developed for today's instructors to inspire and motivate tomorrow's leaders, because everyone is a salesperson. Sales is at the heart of modern business.¿ Understanding and using aspects of sales to improve for-profit businesses, not-for-profit organizations, and students' career prospects is critical and relevant to all students, regardless of their major.¿ Career success for students will be determined in part by how well they tell their personal narrative and sell themselves to employers, investors, or graduate schools.¿Professional Selling is designed with these key benefits: . Current content that is high quality, socially responsible and flexible for various course lengths and modalities settings . highly readable narrative infused with modern and relevant examples¿¿ . cutting-edge digital resources to enhance teaching and learning through McGraw Hill Connect®
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Autorenporträt
Dr. C. Shane Hunt received his PhD in marketing from Oklahoma State University. Shane has won numerous awards for his teaching, including the 2010 National Inspire Integrity Award from the National Society of Collegiate Scholars, the 2010 Lt. Col. Barney Smith Award as Professor of the Year at Arkansas State University, the 2011 Excellence in Undergraduate Teaching Award, the 2015 Honors Professor of the Year Award, and the 2019 National Teaching Innovation Award presented by the Association of Collegiate Marketing Educators. Shane's research has appeared in the Journal of Personal Selling and Sales Management, the Journal of Business Logistics, and other leading marketing journals. He has presented to numerous organizations including the American Marketing Association and the National Conference in Sales Management. After completing his MBA degree, Shane went to work for a Fortune 500 company in Tulsa, Oklahoma, and spent eight years working as a pricing analyst, product manager, and business development manager overseeing numerous strategic initiatives. In addition to his role as a professor, Shane also serves as a consultant, speaker, and board member for businesses and nonprofit organizations across the country. Shane is now the Dean of the College of Business and Michael C. Ruettgers Professor of Marketing at Idaho State University. He lives in Pocatello, ID, with his wife, Jenifer, and their two children, Andrew and Sarah.